{"id":1743,"date":"2026-09-11T13:52:27","date_gmt":"2026-09-11T10:52:27","guid":{"rendered":"https:\/\/lillenberg.ee\/?page_id=1743"},"modified":"2026-09-14T15:41:44","modified_gmt":"2026-09-14T12:41:44","slug":"wknd-story","status":"publish","type":"page","link":"https:\/\/lillenberg.ee\/en\/watches\/wknd-story\/","title":{"rendered":"Lillenberg WKND \u2014 The Story Behind the Watch"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; admin_label=&#8221;Kellade galeriid&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;100px|0px|100px|0px&#8221; custom_padding_tablet=&#8221;80px|0px|100px|0px|false|false&#8221; custom_padding_phone=&#8221;40px||||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;4&#8243; _builder_version=&#8221;4.16&#8243; animation_style=&#8221;fade&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_gallery gallery_ids=&#8221;1847,1848,1849,1850,1851,1852&#8243; fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; animation_style=&#8221;fade&#8221; auto=&#8221;on&#8221; box_shadow_style=&#8221;preset4&#8243; box_shadow_horizontal=&#8221;-80px&#8221; box_shadow_vertical=&#8221;50px&#8221; box_shadow_color=&#8221;rgba(12,12,12,0.03)&#8221; box_shadow_horizontal_tablet=&#8221;80px&#8221; box_shadow_horizontal_phone=&#8221;&#8221; box_shadow_horizontal_last_edited=&#8221;on|tablet&#8221; box_shadow_vertical_tablet=&#8221;-50px&#8221; box_shadow_vertical_phone=&#8221;-30px&#8221; box_shadow_vertical_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_gallery][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;5%|||&#8221; custom_padding_tablet=&#8221;0%||||false|false&#8221; custom_padding_phone=&#8221;&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font=&#8221;||||||||&#8221; header_font=&#8221;Josefin Sans|700||on|||||&#8221; header_font_size=&#8221;38px&#8221; header_letter_spacing=&#8221;1px&#8221; header_line_height=&#8221;1.4em&#8221; header_3_font=&#8221;Josefin Sans|700||on|||||&#8221; header_3_text_color=&#8221;#edbb5f&#8221; header_3_font_size=&#8221;14px&#8221; header_3_letter_spacing=&#8221;1px&#8221; header_3_line_height=&#8221;2em&#8221; custom_margin=&#8221;||0px||false|false&#8221; header_font_size_tablet=&#8221;36px&#8221; header_font_size_phone=&#8221;30px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Lillenberg WKND<\/h3>\n<h1>The Story Behind the Watch<\/h1>\n<p>[\/et_pb_text][et_pb_divider color=&#8221;#edbb5f&#8221; divider_weight=&#8221;2px&#8221; _builder_version=&#8221;4.16&#8243; max_width=&#8221;60px&#8221; module_alignment=&#8221;left&#8221; height=&#8221;2px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][et_pb_text _builder_version=&#8221;4.16&#8243; text_font=&#8221;||||||||&#8221; text_font_size=&#8221;16px&#8221; text_letter_spacing=&#8221;1px&#8221; text_line_height=&#8221;2em&#8221; max_width=&#8221;550px&#8221; max_width_tablet=&#8221;100%&#8221; max_width_phone=&#8221;&#8221; max_width_last_edited=&#8221;on|tablet&#8221; text_font_size_tablet=&#8221;14px&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|tablet&#8221; text_line_height_tablet=&#8221;1.8em&#8221; text_line_height_phone=&#8221;&#8221; text_line_height_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>A Watch That Keeps Up With The Time<\/h3>\n<p>The idea behind WKND was to create an easy-going automatic watch. The days of the week always follow the same rhythm. Without a date display, the watch needs no calendar correction after shorter months; it only needs setting if it has been left unworn long enough to stop.<\/p>\n<p>After assembling each watch, I check its rate and make fine adjustments where necessary. Every watch undergoes a 5 ATM water-resistance test. Each is numbered on both its movement and its case, and comes with a signed certificate of authenticity.<\/p>\n<p>The presentation box is also finished by hand: I fill the engraved logo with gold paint using a brush. The watch comes with instructions and its certificate of authenticity.<\/p>\n<p>WKND began with a simple wish: I wanted to make a watch with an Estonian weekday display at the bottom of the dial, at six o\u2019clock. To me, that arrangement felt more balanced than the usual weekday window at twelve. This design had no need for a date display.<\/p>\n<p>I could not find a suitable ready-made movement or dial, so I had to design the missing parts myself and arrange for them to be manufactured. I chose the Swiss ETA 2834-2 automatic movement as the foundation.<\/p>\n<h3>Five Iterations, took a year.<\/h3>\n<p>Creating the Estonian day disc required more than translating the weekdays. All seven names had to be positioned so that each would appear precisely in the window at the bottom of the dial. Simply turning the original lettering upside down was not enough: the layout had to be calculated afresh.<\/p>\n<p>Getting it right took five iterations over a full year. The day disc and dial were screen-printed in Estonia. For the weekday window, I worked with a small Swiss watch company: after adapting the tooling, they punched the window into a 0.4 mm brass blank to match my design exactly.<\/p>\n<p>These solutions resulted in the Lillenberg L34: a calibre adapted to my watch from the ETA 2834-2, with its own specially made day disc and dial.<\/p>\n<p>Creating WKND was a two-year journey of calculations, experiments and careful consideration of every detail. The result is an Estonian watch that shows the weekday in Estonian, in a layout of my own design.<\/p>\n<p><em>Jaanus Lillenberg<\/em><\/p>\n<p><a href=\"https:\/\/lillenberg.ee\/en\/watches\/\">Explore the Watch Galleries<\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fullwidth=&#8221;on&#8221; fb_built=&#8221;1&#8243; custom_padding=&#8221;0px|0px|0px|0px&#8221;][et_pb_fullwidth_code]<\/p>\n<style>#et-main-area > footer.et-l--footer { display:none; }<\/style>\n<footer class=\"et-l et-l--footer\">\n<div class=\"et_builder_inner_content et_pb_gutters3\">\n<div class=\"et_pb_section et_pb_section_0_tb_footer et_pb_with_background et_section_regular\">\n<div class=\"et_pb_row et_pb_row_0_tb_footer\">\n<div class=\"et_pb_column et_pb_column_1_2 et_pb_column_0_tb_footer  et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_module et_pb_text et_pb_text_0_tb_footer  et_pb_text_align_left et_pb_bg_layout_light\">\n<div class=\"et_pb_text_inner\">\n<h4>Horologica O\u00dc<\/h4>\n<pee>Aruk\u00fcla, Raasiku municipality, Harju County 75201, Estonia<\/pee>\n<pee>Company registration no. 14537672<!\u2013- [et_pb_br_holder] -\u2013>LHV IBAN: EE717700771003631051<\/pee><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"et_pb_column et_pb_column_1_2 et_pb_column_1_tb_footer  et_pb_css_mix_blend_mode_passthrough et-last-child\">\n<div class=\"et_pb_module et_pb_text et_pb_text_1_tb_footer  et_pb_text_align_right et_pb_text_align_left-tablet et_pb_bg_layout_light\">\n<div class=\"et_pb_text_inner\">Phone: <a href=\"tel:+37254522545\">+372 545 22 545<\/a><!\u2013- [et_pb_br_holder] -\u2013><br \/>\nE-mail: <a href=\"&#x6d;&#x61;&#x69;&#x6c;&#x74;&#x6f;&#x3a;&#105;&#110;&#102;&#111;&#64;horo&#x6c;&#x6f;&#x67;&#x69;&#x63;&#x61;&#x2e;&#x65;&#101;\">&#x69;&#x6e;&#x66;&#x6f;&#64;&#104;&#111;ro&#x6c;&#x6f;&#x67;&#x69;&#x63;&#97;&#46;&#101;e<\/a><\/div>\n<\/p><\/div>\n<ul class=\"et_pb_module et_pb_social_media_follow et_pb_social_media_follow_0_tb_footer clearfix  et_pb_text_align_right et_pb_text_align_left-tablet et_pb_bg_layout_light\">\n<li class=\"et_pb_social_media_follow_network_0_tb_footer et_pb_section_video_on_hover et_pb_social_icon et_pb_social_network_link  et-social-facebook\"><a href=\"https:\/\/www.facebook.com\/kellahunt.ee\" class=\"icon et_pb_with_border\" title=\"Follow on Facebook\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"et_pb_social_media_follow_network_name\" aria-hidden=\"true\">Follow<\/span><\/a><\/li>\n<li class=\"et_pb_social_media_follow_network_1_tb_footer et_pb_section_video_on_hover et_pb_social_icon et_pb_social_network_link  et-social-instagram\"><a href=\"https:\/\/www.instagram.com\/lillenberg_watchmaking\/\" class=\"icon et_pb_with_border\" title=\"Follow on Instagram\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"et_pb_social_media_follow_network_name\" aria-hidden=\"true\">Follow<\/span><\/a><\/li>\n<\/ul>\n<div class=\"et_pb_module et_pb_text et_pb_text_2_tb_footer  et_pb_text_align_right et_pb_text_align_left-tablet et_pb_bg_layout_light\">\n<div class=\"et_pb_text_inner\"><pee>Website by <a href=\"https:\/\/kating.ee\" target=\"_blank\" rel=\"noopener noreferrer\">Kating<\/a><\/pee><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/footer>\n<p>[\/et_pb_fullwidth_code][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lillenberg WKNDThe Story Behind the WatchA Watch That Keeps Up With The TimeThe idea behind WKND was to create an easy-going automatic watch. The days of the week always follow the same rhythm. Without a date display, the watch needs no calendar correction after shorter months; it only needs setting if it has been left [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":774,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"[et_pb_section fb_built=\"1\" custom_padding_last_edited=\"on|phone\" admin_label=\"Kellade galeriid\" _builder_version=\"4.16\" custom_margin=\"|||\" custom_padding=\"100px|0px|100px|0px\" custom_padding_tablet=\"80px|0px|100px|0px|false|false\" custom_padding_phone=\"40px||||false|false\" locked=\"off\" global_colors_info=\"{}\"][et_pb_row column_structure=\"1_2,1_2\" use_custom_gutter=\"on\" gutter_width=\"4\" _builder_version=\"4.16\" animation_style=\"fade\" global_colors_info=\"{}\"][et_pb_column type=\"1_2\" _builder_version=\"4.16\" custom_padding=\"|||\" global_colors_info=\"{}\" custom_padding__hover=\"|||\"][et_pb_gallery gallery_ids=\"1847,1848,1849,1850,1851,1852\" fullwidth=\"on\" _builder_version=\"4.16\" _module_preset=\"default\" animation_style=\"fade\" auto=\"on\" box_shadow_style=\"preset4\" box_shadow_horizontal=\"-80px\" box_shadow_vertical=\"50px\" box_shadow_color=\"rgba(12,12,12,0.03)\" box_shadow_horizontal_tablet=\"80px\" box_shadow_horizontal_phone=\"\" box_shadow_horizontal_last_edited=\"on|tablet\" box_shadow_vertical_tablet=\"-50px\" box_shadow_vertical_phone=\"-30px\" box_shadow_vertical_last_edited=\"on|phone\" global_colors_info=\"{}\"][\/et_pb_gallery][\/et_pb_column][et_pb_column type=\"1_2\" _builder_version=\"4.16\" custom_padding=\"5%|||\" custom_padding_tablet=\"0%||||false|false\" custom_padding_phone=\"\" custom_padding_last_edited=\"on|tablet\" global_colors_info=\"{}\" custom_padding__hover=\"|||\"][et_pb_text _builder_version=\"4.16\" text_font=\"||||||||\" header_font=\"Josefin Sans|700||on|||||\" header_font_size=\"38px\" header_letter_spacing=\"1px\" header_line_height=\"1.4em\" header_3_font=\"Josefin Sans|700||on|||||\" header_3_text_color=\"#edbb5f\" header_3_font_size=\"14px\" header_3_letter_spacing=\"1px\" header_3_line_height=\"2em\" custom_margin=\"||0px||false|false\" header_font_size_tablet=\"36px\" header_font_size_phone=\"30px\" header_font_size_last_edited=\"on|phone\" global_colors_info=\"{}\"]<h3>Lillenberg WKND<\/h3><h1>The Story Behind the Watch<\/h1>[\/et_pb_text][et_pb_divider color=\"#edbb5f\" divider_weight=\"2px\" _builder_version=\"4.16\" max_width=\"60px\" module_alignment=\"left\" height=\"2px\" global_colors_info=\"{}\"][\/et_pb_divider][et_pb_text _builder_version=\"4.16\" text_font=\"||||||||\" text_font_size=\"16px\" text_letter_spacing=\"1px\" text_line_height=\"2em\" max_width=\"550px\" max_width_tablet=\"100%\" max_width_phone=\"\" max_width_last_edited=\"on|tablet\" text_font_size_tablet=\"14px\" text_font_size_phone=\"\" text_font_size_last_edited=\"on|tablet\" text_line_height_tablet=\"1.8em\" text_line_height_phone=\"\" text_line_height_last_edited=\"on|tablet\" global_colors_info=\"{}\"]<h3>A Watch That Keeps Up With The Time<\/h3><p>The idea behind WKND was to create an easy-going automatic watch. The days of the week always follow the same rhythm. Without a date display, the watch needs no calendar correction after shorter months; it only needs setting if it has been left unworn long enough to stop.<\/p><p>After assembling each watch, I check its rate and make fine adjustments where necessary. Every watch undergoes a 5 ATM water-resistance test. Each is numbered on both its movement and its case, and comes with a signed certificate of authenticity.<\/p><p>The presentation box is also finished by hand: I fill the engraved logo with gold paint using a brush. The watch comes with instructions and its certificate of authenticity.<\/p><p>WKND began with a simple wish: I wanted to make a watch with an Estonian weekday display at the bottom of the dial, at six o\u2019clock. To me, that arrangement felt more balanced than the usual weekday window at twelve. This design had no need for a date display.<\/p><p>I could not find a suitable ready-made movement or dial, so I had to design the missing parts myself and arrange for them to be manufactured. I chose the Swiss ETA 2834-2 automatic movement as the foundation.<\/p><h3>Five Iterations, took a year.<\/h3><p>Creating the Estonian day disc required more than translating the weekdays. All seven names had to be positioned so that each would appear precisely in the window at the bottom of the dial. Simply turning the original lettering upside down was not enough: the layout had to be calculated afresh.<\/p><p>Getting it right took five iterations over a full year. The day disc and dial were screen-printed in Estonia. For the weekday window, I worked with a small Swiss watch company: after adapting the tooling, they punched the window into a 0.4 mm brass blank to match my design exactly.<\/p><p>These solutions resulted in the Lillenberg L34: a calibre adapted to my watch from the ETA 2834-2, with its own specially made day disc and dial.<\/p><p>Creating WKND was a two-year journey of calculations, experiments and careful consideration of every detail. The result is an Estonian watch that shows the weekday in Estonian, in a layout of my own design.<\/p><p><em>Jaanus Lillenberg<\/em><\/p><p><a href=\"https:\/\/lillenberg.ee\/en\/watches\/\">Explore the Watch Galleries<\/a><\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fullwidth=\"on\" fb_built=\"1\" custom_padding=\"0px|0px|0px|0px\"][et_pb_fullwidth_code]<style>#et-main-area > footer.et-l--footer { display:none; }<\/style><footer class=\"et-l et-l--footer\">\r\n\t\t\t<div class=\"et_builder_inner_content et_pb_gutters3\"><div class=\"et_pb_section et_pb_section_0_tb_footer et_pb_with_background et_section_regular\">\r\n\t\t\t\t\r\n\t\t\t\t\r\n\t\t\t\t\r\n\t\t\t\t\r\n\t\t\t\t\r\n\t\t\t\t\r\n\t\t\t\t<div class=\"et_pb_row et_pb_row_0_tb_footer\">\r\n\t\t\t\t<div class=\"et_pb_column et_pb_column_1_2 et_pb_column_0_tb_footer  et_pb_css_mix_blend_mode_passthrough\">\r\n\t\t\t\t\r\n\t\t\t\t\r\n\t\t\t\t\r\n\t\t\t\t\r\n\t\t\t\t<div class=\"et_pb_module 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